secupay Payments Glossary

We explain payment terminology from A to Z, including accounting and payment methods.

Coupons / Couponing

Vouchers, a proven marketing tool in retail. Coupons grant customers benefits that can be redeemed at the time of their next purchase, for example, discounts or free gifts. Couponing, i.e. the issuing of coupons, is now increasingly occurring digitally, in part via portals such as Groupon or DailyDeal.