Loyalty Cards & Loyalty Programmes

Turn Buyers into Regular Customers

Loyalty programmes encourage repeat purchases and build customer loyalty. secupay lets you issue physical and digital loyalty cards, design your own rewards, and launch your own campaigns, all fully integrated and centrally managed.

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The Benefits to You

It Pays Off to Reward Loyalty

If you make a programme that’s easy to use and offers rewards that customers value, there’s a good chance they will use it. We take care of the technology so everything runs smoothly. You decide which benefits to offer returning customers.

Choose from a range of ways to encourage customers to return, with results you can track at any time. secupay’s all-in-one solution makes this possible: It brings reward rules, loyalty cards, customer data, and transactions together in one central system.

Bring Customers Back Instead of Giving Instant Discounts

You can also make reward credit redeemable only on the next purchase. That gives customers a specific reason to return.

Your Own Reward Rules

You decide how to reward customers: for each purchase, according to how much they spend, for particular products, at certain times, or during promotions.

Connect In-Store and Digital Sales

Use loyalty cards and reward credit in-store, online, and in apps. The same reward rules apply across all sales channels.

Targeted Customer Campaigns

secuAction lets you use customer and transaction data to personalise your campaigns, whether you’re welcoming new customers with a bonus, running birthday promotions, or encouraging inactive customers to return.

Our Solution

Earn Rewards, Come Back, Redeem Them

Choose how to reward your customers: with a euro amount or percentage, once they reach a spending threshold, or according to what is in their basket. secupay’s solution is easy to understand and takes just a few steps to set up.

Issue a Loyalty Card

Customers receive a physical or digital loyalty card, or a loyalty card linked to their shop or app account.

Add Reward Credit

Whether based on spending, basket contents, or a promotion, reward credit is added and recorded according to your rules.

You can show the reward directly on the customer’s receipt.

Redeem Rewards

For example, customers can use their accumulated reward credit on the next purchase. That gives them a reason to return.

Run Reward Promotions

Offer further incentives with secuAction: You can run targeted reward and coupon promotions to encourage customers to buy.

Welcome bonuses, birthday offers, happy hour deals, and more.

Integration

Easily Integrate Loyalty Programmes into Your Sales Systems

Our loyalty card and bonus programme fits seamlessly into your existing sales processes, with card and reward features available wherever your customers shop.

POS Systems

Connect directly to existing POS systems using our API and SDK.

Card Readers

Use loyalty features directly on the terminal, independently of your existing POS infrastructure.

Android POS Terminals

Loyalty card and reward features also work directly on Android-based devices such as PAX terminals or Orderman.

Online Shop & App

Customers can use digital loyalty cards and spend reward credit directly in their accounts and at checkout.

Web Terminal

Use all loyalty features in your browser, even without POS system integration.

secuOffice

Keep Track of Customer, Card, and Transaction Data

The secuOffice merchant portal brings loyalty cards, reward credit, and transactions together in one place, so you can track rewards earned and redeemed, customer activity, and how your loyalty programme is developing.

Free to use
View customer, card, and transaction data in real time
Track reward credit and redemptions for each card
Export data as a CSV file for further processing
An interface for connecting your own systems

The integrated marketing tool secuAction lets you use customer and transaction data to create targeted campaigns that welcome new customers or encourage inactive shoppers to return.

Use Cases

For Different Sectors and Business Models

Whether you run a shop, a retail chain, or a hospitality business, loyalty cards and programmes fit into a wide range of sales processes and marketing strategies.

Independent retailers & retail chains

Give customers reward credit for repeat purchases and encourage regular visits across all your locations.

Bakeries & Hospitality

Encourage more frequent visits with digital or physical loyalty cards and bonus programmes you can tailor to your business.

Omnichannel Retail

Use one loyalty card across your store, online shop, and app to give customers a consistent shopping experience.

Get in Touch

Customer Loyalty That Suits Your Business

Whether you need a simple card, a digital bonus programme, or a combined voucher and loyalty solution, we’ll show you which options fit the way you work.